NOC 64100: Retail salespersons and visual merchandisers
Retail salespersons sell, rent or lease a range of technical and non-technical goods and services directly to consumers. Visual merchandisers plan, create and implement windows and in-store displays. They are employed by stores and other retail businesses, as well as wholesale businesses that sell on a retail basis to the public.
Last reviewed 2026-11-02 · Sources: Immigration, Refugees and Citizenship Canada (IRCC)
Quick answer
NOC 64100 (Retail salespersons and visual merchandisers) is a TEER 4 occupation — not skilled work for FSW or CEC. It is not on IRCC's high-wage list. It isn't on any current category-based draw list.
TEER
TEER 4
Not skilled for FSW/CEC
High-wage
Not listed
No extra CRS points
Category draws
None
IRCC 2026 lists
| NOC 2021 code | 64100 |
|---|---|
| Title | Retail salespersons and visual merchandisers |
| Broad category | Sales and service occupations |
| TEER | TEER 4 — usually requires a high school diploma or several weeks of on-the-job training |
Example job titles
- audio equipment salesperson
- automobile salesperson
- car rental agent
- clothing salesperson
- computer salesperson - retail
- counter clerk - retail
- department store clerk
- display designer
Main duties
- Retail salespersons
- Greet customers and discuss type, quality and quantity of merchandise or services sought for purchase, rental or lease
- Advise customers on use and care of merchandise, and provide advice concerning specialized products or services
- Estimate or quote prices, credit terms, trade-in allowances, warranties and delivery dates
- Prepare merchandise for purchase, rental or lease
- Prepare sales, rental or leasing contracts and accept cash, cheque, credit card or automatic debit payment
- Assist in display of merchandise
- Maintain sales records for inventory control
Your duties should match the lead statement and most of the main duties to use this NOC — check the full profile on the official NOC site.
Related occupations
- NOC 64101 — Sales and account representatives - wholesale trade (non-technical)
- NOC 64200 — Tailors, dressmakers, furriers and milliners
- NOC 64201 — Image, social and other personal consultants
- NOC 64300 — Maîtres d'hôtel and hosts/hostesses
- NOC 64301 — Bartenders
- NOC 64310 — Travel counsellors
- NOC 64311 — Pursers and flight attendants
- NOC 64312 — Airline ticket and service agents
- NOC 64313 — Ground and water transport ticket agents, cargo service representatives and related clerks
- NOC 64314 — Hotel front desk clerks
← NOC 63221 Upholsterers · NOC 64101 Sales and account representatives - wholesale trade (non-technical) →
Calculate your CRS score → · All NOC codes · High-wage list
TEER 4 also matters for work permits: see the spousal open work permit (TEER rules for spouses of workers), LMIA explained and the Atlantic Immigration Program (job offers in TEER 0–4).
Sources: Statistics Canada NOC 2021 V1.0; IRCC high-wage occupations; IRCC category-based selection; IRCC who can apply.
Frequently asked questions
Is NOC 64100 eligible for Express Entry?+
NOC 64100 is a TEER 4 occupation. IRCC only counts TEER 0, 1, 2 or 3 work as skilled experience for the Federal Skilled Worker Program and the Canadian Experience Class, so this occupation alone generally won't meet those requirements. Provincial programs may differ.
Is NOC 64100 a high-wage occupation?+
No. NOC 64100 isn't on IRCC's Express Entry high-wage occupations list, so it doesn't earn the extra high-wage or job offer CRS points. Canadian work-length points can still apply for TEER 0–3 work.
Which Express Entry category draws include NOC 64100?+
None of IRCC's current category-based selection lists include NOC 64100. Candidates can still be invited in general, program-specific (such as CEC) or PNP rounds.